tailored solutions for accountants
Is your business being seen by the 77,000 people who search for "accounting" per month in New Zealand?
Did you know that 22,000 kiwis search for "accountant" per month?
Interspeed is a wholly owned New Zealand firm and is one of the largest web and hosting companies in New Zealand.
We have an extensive range of skills and will prepare a fast, user-friendly website that will enable web enquiries and sales leads for your business.
Interspeed’s approach is simple: provide the most value for the client and let our work and quality speak for itself. We provide free phone and email support from a highly qualified and friendly support team, available any time during normal business hours.
Website Options
We have prepared four options, including an extremely simple site migration (option one). Our hosting platform includes unlimited email accounts, unlimited subdomains and one of the best anti-spam systems available anywhere!
The following pages detail the features within your content managed website, and more importantly some of the benefits and value that working with Interspeed will provide you.
OPTION ONE: Existing site conversion
Cost: $599 + GST
We will convert your existing site to our content managed hosting platform. We will keep the existing design and look and feel of your site.
What we will improve is: After converting to the Interspeed system, your website will be setup to give the most popular search engines “rich” targetted keywords, to enable your clients to find your business. Remember potential customers don’t know your name so they search for local accountants, e.g. “Hamilton accountants”.
YOUR CONTENT MANAGEMENT SYSTEM
- Will allow you to create as many pages as you like, including a landing page, company information, your recent projects, staff member profiles and more.
- Quickly and easily manage the content for each page, along with the navigation that brings your website together.
You will be empowered with the flexibility to grow the static pages on your website without being burdened with additional cost.
PERFORMANCE DASHBOARD
- Number of visits
- Page views (by day, week, month & year)
- Bounce rate
- Average time on your website
- New visits (IP address related – may include more than one person from same IP address)
No point having a great website unless you can measure its performance. The Performance Dashboard will empower you and your staff to accurately review & manage the effects of promotions, marketing and advertising. You can then modify your marketing efforts, and overtime become an expert at what you do.
OPTION TWO: New design, fresh website design optimised for Search Engines.
Cost: $3,500 + GST
A new site design is developed in conjunction with our web design team. This option allows for almost 30 hours of design and development.
A BRAND NEW, FRESH, STANDARDS-COMPLIANT WEBSITE
- A new site is designed in taking your companies strengths into consideration.
WEBSITE DESIGN
- Professionally designed website
- Customise look & feel of your website
Highly skilled and experienced visual designers are at the core of what we do. Once you have engaged our services, one of our designers will assess your design needs, complete a mock-up and get your feedback. This will ensure the look and feel of what you want to achieve is carefully considered and executed to the highest quality prior to project completion.
WEBSITE COPY WRITING
Our professional team will audit your web-based copy to ensure grammatical accuracy. We will also tweak your content where appropriate to ensure maximum impact within the web medium. This is an important step in maximising the potential of your website by drawing your visitors with a compelling call to action.
TRAINING
Once your website is completed, we will walk you and selected staff through the website to ensure you have the confidence to use it as the powerful information and marketing tool it should be.
OPTIONS FOR INTEGRATING WITH EXISTING SYSTEMS
Talk to us about using your website to extend the range of services you are able to offer your clients.
OPTION THREE: Website audit
Cost: $800 + GST
Google AdWord composition and related research, including:
KEYWORD ANALYSIS, ADVERT CREATION AND DEPLOYMENT
- A full audit of any existing website content, analyse comparative websites, and identify what search phrases your market is using
- Identification by our experts of appropriate keywords and phrases
- Composition of a compelling advertisement and conversion pathway with the aim of generating sales enquiries
The search engine audit is critical to taking the guess work out of determining what is needed for your website marketing and advertising campaigns, and gives you much more power in determining your return on investment.
OPTION FOUR: Online advertising
Cost: Monthly ongoing cost
Monthly advertising with Google AdWords campaign, including:
MONTHLY PAID ADVERTISING
We highly recommend an ongoing, online advertising campaign with Google AdWords. You will pay as little as $0.20 to $2.50 per click, and target more than 10,000 internet users per month.
We recommend a budget of $300 to $2,000 per month (for national advertising). We estimate this will achieve between 300 and 1,500 visitors to your site per month, based on current available Google AdWords data.
- Monthly search engine marketing & Google AdWords campaign
- Management of Google AdWords, tracking and adjusting advertisements accordingly
- Production & reporting of your search engine marketing & advertising
- Controlled costs between $0.20 & $2.50 per click on your advertising
- Estimated you will receive between 300 & 1,500 website visitors per month
- Review & modify your search engine marketing to focus on more targeted approach. You will be able to adjust your spend accordingly (at conclusion of initial 3 month period)
ONGOING COSTS
| Hosting | $ | 49.95 + GST |
| per month, including our CMS license | ||
| Optional Online Advertising | $ | 300.00 + GST |
| This places your site on the front page of Google for your choice of keywords. | per month, minimum of 3 months (recommended) | |
TERMS
| Deposit | A 50% deposit is required prior to commencement of the project |
| Hourly Rate | On-going maintenance as required, at $85.00 + GST per hour |
| Support | Included. We will be available to discuss requirements as necessary |
| Change Management | Any changes by the client subsequent to commencement of this project will be the subject of a new proposal. The client must be aware that any changes will incur additional costs and potentially extend the timeline of the project |
| Acceptance | This proposal and pricing estimate is valid for thirty days, and thereafter is subject to negotiation. |